Toronto Rehabilitation Institute

Toronto Rehabilitation Institute (TRI) is Canada’s largest academic hospital dedicated to adult rehabilitation and complex continuing care. TRI’s research program solves problems in four areas: prevention of disability; restoration of function following injury or illness; enabling independent living at home; and optimization of the rehab system. TRI researchers develop new treatments, helpful products and evidence that guides changes to policy and public opinion. TRI’s research laboratories are located at four sites: University Centre, Lyndhurst Hospital and TRI Cardiac and Stroke Centre, and the Bickle Centre. The institute includes labs and facilities that are completely unique in the world of rehabilitation research. The centre-piece of TRI’s research facilities is the iDAPT Centre for Rehabilitation Research (iDAPT), a unique space where ideas can be cultivated and tested in realistic settings. The iDAPT Centre includes the Challenging Environment Assessment Laboratory (CEAL), a group of one-of-a-kind biomechanics and simulation laboratories.
 
TRI researchers are grouped into the following teams according to their research program:

• Acquired Brain Injury & Society
• Artificial Intelligence & Robotics for Rehabilitation (AI&RR)
• Brain Discovery & Recovery
• Cardiorespiratory Fitness
• Communication
• Home, Community & Institutional Environments (HC&IE)
• Mobility
• Neural Engineering & Therapeutics
• Optimize
• Sleep Science
• Swallowing Science

Research Program at the University Health Network (UHN) Toronto Rehab Institute (TRI) Launches 2019 Branding Exercise with New Brand Identifier, Wordmark, and Logo

December 4, 2018, Toronto, Ontario—Dr. Milos Popovic, Director of Research for the Toronto Rehabilitation Institute (TRI) at the University Health Network (UHN) announced today that the research program has launched a branding exercise that will be implemented at various stages throughout 2019. The research program will remain housed within the TRI and UHN structures but will now have its own brand identifier and logo.

“Since our inception in 2000 we have grown exponentially during that time. Today we boast a staff of almost 400 scientists and research students. We also have many semi-autonomous sub-organizations and believe now is the time to capture our collective ethos” he said. “During 2019 we will execute a brand application plan for our entire organization.”

The new overarching brand motif will be known as “KITE”, a wordmark acronym for its modus operandi and contribution to patient care both at home and abroad: Knowledge, Innovation, Talent, Everywhere. The logo is a stylised kite with wings outstretched soaring above the wordmark. The blue and gold colours are reflective of those used by the University Health Network.

The research program was launched in 2000 to build capacity for rehabilitation research in the province and advance rehabilitation knowledge and practice through research. The program researchers work with clinicians, students, industry partners and investigators from top academic institutions worldwide to rapidly expand the horizons of rehabilitation science. Collaborations with the private sector are producing meaningful innovations and products, including medical devices and advanced home care products, and improving the delivery of health care for physicians and their patients. The mission of the Research Institute is: “To improve and maintain the quality of life for all people as they age or have been challenged with a disability through prevention, improved participation and restored function.”

“On November 23, 2018 we initiated an internal staff engagement process called Project KITE that will include their input for a business plan renewal that will finely tune our output for clinical application among a growing and aging population.” said Dr. Popovic. “Toronto Rehab is home to the number one rehabilitation research centre in the world and we look forward to further exciting announcements in the months ahead Where Incredible Happens.”

For more information contact: Dr. Milos Popovic at projectKITE@uhn.ca

The “KITE” identifier wording, motif and logo are copyrighted (2018).

Learn more about our Foundation at http://www.torontorehabfoundation.com/

• Acquired Brain Injury & Society
• Artificial Intelligence & Robotics for Rehabilitation (AI&RR)
• Brain Discovery & Recovery
• Cardiorespiratory Fitness
• Communication
• Home, Community & Institutional Environments (HC&IE)
• Mobility
• Neural Engineering & Therapeutics
• Optimize
• Sleep Science
• Swallowing Science