Pitching Like a Pro

Home page Description: 
Krembil will host a competition to help researchers better showcase their work to the public.
Image Caption: 
Participants of Pitch Perfect 2019 will present their pitch to a panel of judges and an audience of Krembil researchers, trainees and staff.

Researchers should always have an ‘elevator pitch’ about their work handy to pique the interest of any listener. This way, they will always be prepared for a chance encounter with a science journalist looking for their next story or a philanthropist looking for a new investment opportunity.

An elevator pitch is a short verbal description of an idea or project that is meant to deliver the most meaningful and engaging information to a listener in a matter of minutes. Instead of providing an overview, a pitch should act as an ‘intellectual teaser’ that leaves an audience wanting more.

To help researchers, trainees and staff craft great pitches about their research, Krembil will be hosting a ‘Pitch Perfect’ competition on April 9, 2019.

What can participants expect at Pitch Perfect 2019?
Participants will present a three-minute pitch to a panel of judges from UHN Public Affairs—the pitch experts. The pitch must be about a recent or upcoming project and should convey what the project is, why it was or will be undertaken and what it will achieve if successful. The judges will provide feedback on each pitch.

What are the judges looking for?
A good pitch uses plain, non-scientific English that is easy to understand by the general public. Its content engages and inspires not only fellow researchers, but also someone with little knowledge of science or research. Importantly, it is delivered in a creative and visually appealing way, without relying solely on traditional PowerPoint slides.

More details on Pitch Perfect 2019
Date: Tuesday, April 9, 2019
Time: 1:00-3:00pm
Location: Room 2WW401, 2nd floor West Wing, Toronto Western Hospital
Registration: an email will be sent out shortly with details on how to sign up.