Featured Technology

Media Tracker

Media Tracker is a low cost, customizable media database that has been licensed and installed at over 10 institutions/networks throughout North America.  The database enables a Public Affairs team to share real-time information about media calls, coverage and contacts. The database provides valuable information supporting user institutes in becoming more proactive and strategic in its approach to media relations.

Features:
-  Real-time management of daily calls
-  Contact list management (reporters and spokespersons)
-  Real-time statistics and reports
-  Customizable fields
-  Ability to link to published stories, media releases and briefing notes
-  Customizable distribution lists for instant email
-  Customized help section

Development:              
Media Tracker is written in VBA using MSAccess with a variety of back end options (please contact directly for more information).

The UHN public affairs team is willing to provide web-demo or in-person demo (at UHN) of the application if interested in learning more about the database.  Further, a demo-version of the software is available upon request. 

For more information please contact:

Joseph Miller
(416) 581-7406
jmiller@uhnresearch.ca

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